Comments on: Using Brand Terms & Part Numbers to make Affiliate Sales

By: Edwin

Edwin — Mon, 12 Feb 2007 17:31:43 +0000

Great info. It makes since to put the price on the title because if the person clicks on the ad, then there is a bigger chance he is going to buy the product. The only downside is that your CTR might go down a bit.

By: Samuel

Samuel — Mon, 12 Feb 2007 17:18:30 +0000

As always, Stuart, you’re right on the money!

These kinda campaigns are very easy to start & also very easy to maintain.

I’ve got products that I promote, which I spend less than US$10 per month buying clicks but more than US$30 in sales & I rarely tweak the ads.

When I started out, late 2005, I got a HUGE list of keywords, split into many 20 over ad groups, all sending traffic to the same squeeze page with a cheesy headline: “They Laugh When I ….. Until I …..”

By: Garrett

Garrett — Mon, 12 Feb 2007 15:31:05 +0000

Where are you getting your price data from for the ad text…a merchant data feed? Do you update/check the price regularly or just let it ride?

By: Mike

Mike — Mon, 12 Feb 2007 14:40:48 +0000

I have yet to find a company/brand which is not prohibited by Google and autom. blocked from bidding.

By: Dominic

Dominic — Mon, 12 Feb 2007 07:40:17 +0000

This works for me.
I also find that ranking organically for brand terms is a great money maker.

By: Jason Pedersen

Jason Pedersen — Mon, 12 Feb 2007 03:04:09 +0000

I like this idea. It seems like it would convert very well.