Increase Adsense Relevancy

Relevant Adsense Ads are always something we strive for on our blogs. After all, the more relevant the ads are to the content the more likely your readers are going to click on them!

There’s a number of quick ways you can increase the relevancy of your ads:

Section Targeting: Google allows you to suggest certain parts of your blog that you’d like to emphasise or ignore when the Adsense bots come to check it out. There are a few tags you can implement to do this:

If you want to emphasise a certain part of text use:

If you want to tell Adsense to ignore a certain part of the blog use:

So for example in my wordpress template I use the first set of html tags in my single.php. I place the first one just before the title of the post & the last one after the post is finished. This helps to target the ads to the post rather than the rest of the blog.

URL: Adsense relies very heavily on your actual URL to determine the ads. So for example, notice how the url to this post mentions adsense in it? That’ll help me target ads for that specific term.

i.e. http://www.earnersblog.com/adsense-ebooks/

This would target the page to adsense ebooks.

Some people think that the page title also comes into play slightly too, however I’ve found that the two above techniques play most heavily on the type of ads displayed.

Related Resources:

• Join Adsense
• Adsense Registration